Tuscany, a place of unique flavors and exceptional wines, official excellence and a land of ancient craftsmen with a long tradition of high-end leather goods production. The new generations that decide to keep their production in Italy, show all the courage and respect for the quality and the essential know-how of our tradition, in which free stylistic evolution and sustainable production chain find space.

House of Florence fits perfectly in this context of excellence. After years of producing bags for many luxury brands, the personal project House Of Florence was born: a hymn of love towards this profession and every step that leads to the birth of a bag. Precious, sought after and desired in every little detail.

"Thanks to an international team, we have combined experience with passion, focusing all our energies in what we love the most: bags. This is where our slogan comes from: Bag's amore, inspired by Dean Martin's famous song "That's amore", symbol of the Dolce Vita of the 50's and of Italians around the world. Between minimalism and avant-garde, comfort and authenticity".

Every single product tells the value of accurate research, meticulous production techniques, and selected materials. The main objective of the brand is in fact to create quality products, with attention to detail, yet maintaining affordable prices. House of Florence speaks to women who love to stand out without sacrificing the quality of an artisanal product made in Italy. Women who are confident and self-conscious, who love to feel at ease, without sacrificing exclusive details. Sophisticated, refined women who love to combine classic reminiscence with the latest trends. The women of today, with roots in tradition and spirit in innovation.