Milano · SS 2026 Edition

The Contemporary Fashion Showcase

Discover Next Edition

Installation View — White Milano

Next edition

24^th - 27^th
SEPTEMBER 2026

Location

Tortona Fashion District
Via Tortona 27–54, Milano

Focus

Womenswear · Menswear
Accessories · Beyond

Events Calendar

WHITE ON THE BEACH

Resort / Beachwear — T35, Hotel Nhow

Discover the project

Accessories Area — T54

Urban / Streetwear / Accessories — T54

Beauty / Lifestyle — T27

Spotlight

GO TO MAGAZINE

THE ICONIC BRANDS OF WHITE

WHITE MILANO FOCUS ON ACCESSORIES

THE LATEST SPANISH TRENDS

SPOTLIGHT INNOVATION

DISCOVER THE ESSENCE OF SPANISH DESIGN

Atmosphere

INSIDE
the Edition

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@veroveronicamilano x WHITE Milano

Where classic goldsmithing meets modern artistic vision. Founded by Veronica Pieri, creating personal, expressive jewelry infused with soul and craftsmanship.

📍 WHITE On the Beach – Via Tortona 35
SEPT 24-27, 2026, Tortona District

#whitemilano #whitesettembre #onthebeach

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@worldofduha x WHITE Milano

Architectural rigor meets emotional heritage. Founded by Tunisian architect Duha Bukadi, crafting sculptural, premium leather footwear inspired by vintage archives and bold self-expression.

📍 WHITE Nuvola – Via Tortona 54 (1st floor)
SEPT 24-27, 2026, Tortona District

#whitemilano #whitesettembre #whitenuvola #mfw

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Redefining contemporary style at the heart of Milan Fashion Week. Set against the backdrop of Milan’s iconic Tortona District, WHITE brings together visionary designers, underground voices, eco-conscious labels, and forward-thinking creators from around the globe.

The ultimate crossroads for buyers, tastemakers, and fashion insiders looking to source what’s next.

📍Tortona District: T27, T31, T35, T54 | Milano
📅 September 24-27, 2026

#whitemilano #whitesettembre

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THE NEW SHAPES.
The next bag trend isn’t a color. It’s a shape.

Swipe to discover the 6 must-have bag trends of the season.

SEPT 24-27, 2026
📍Tortona District, Milano

#whitemilano #whitesettembre #bagtrends

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@marcell__world x WHITE Milano

Exploring the tension between strength and vulnerability through bold silhouettes and refined tailoring. A cult luxury movement rooted in European craftsmanship and fearless self-expression.

📍WHITE NUVOLA - Via Tortona 54 (1st floor)
SEPT 24-27, 2026, Tortona District

#whitemilano #whitesettembre #whitenuvola

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@canojewelryofficial x WHITE Milano

Five generations of Colombian heritage reimagining ancient pre-Columbian gold art into modern, timeless jewelry. Handcrafted using ancestral techniques to give history a contemporary form.

📍 WHITE On the Beach – Via Tortona 35
SEPT 24-27, 2026, Tortona District

#whitemilano #whitesettembre #onthebeach #

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SPECIAL GUEST: @dondeesteban.co

A destination for endless-summer lovers.
Its vibrant, unique approach to resortwear celebrates Esteban’s roots, spanning across Cartagena, Miami, Ibiza, and Paris.

Vivid prints meet laid-back silhouettes to create unisex pieces infused with a Caribbean-meets-Mediterranean flavor and an effortlessly cool attitude. Donde Esteban creates an authentic, welcoming world driven by Esteban’s distinctive flair and joy for life.
Discover our Special Guest at On the beach.

📍 WHITE On the Beach – Via Tortona 35
SEPT 24–27, 2026, Tortona District

#whitemilano #whitesettembre #onthebeach #specialguest

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@dienee_official x WHITE Milano

Brutalist-inspired design meets sustainable Italian leathercraft. Minimalist geometric silhouettes created by founder Violetta Marzialetti for bold, effortless functionality.

📍WHITE Nuvola - Via Tortona 54 (1st floor)
SEPT 24-27, 2026, Tortona District

#whitemilano #whitesettembre #whitenuvola #bags

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