{"id":8,"date":"2025-05-27T13:12:48","date_gmt":"2025-05-27T13:12:48","guid":{"rendered":"https:\/\/www.whiteshow.com\/?page_id=8"},"modified":"2026-09-02T11:49:26","modified_gmt":"2026-09-02T11:49:26","slug":"about","status":"publish","type":"page","link":"https:\/\/www.whiteshow.com\/it\/about\/","title":{"rendered":"ABOUT"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8\" class=\"elementor elementor-8\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d8f4fdd e-flex e-con-boxed e-con e-parent\" data-id=\"d8f4fdd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f55a11 elementor-widget elementor-widget-heading\" data-id=\"0f55a11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">About white - Tortona Fashion  District, Milano<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-255c2e4 elementor-widget elementor-widget-heading\" data-id=\"255c2e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">WHITE AL CENTRO DELLA MILANO FASHION WEEK<\/h1>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97866b9 e-flex e-con-boxed e-con e-parent\" data-id=\"97866b9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b1ecbd e-flex e-con-boxed e-con e-parent\" data-id=\"3b1ecbd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a986502 e-con-full e-flex e-con e-child\" data-id=\"a986502\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-678d535 elementor-widget elementor-widget-heading\" data-id=\"678d535\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">01 - The Hall<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6794a7c e-con-full e-flex e-con e-child\" data-id=\"6794a7c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25ecc19 elementor-widget elementor-widget-text-editor\" data-id=\"25ecc19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>WHITE \u00e8 una vetrina internazionale di riferimento per il pr\u00eat-\u00e0-porter contemporaneo, tra gli eventi pi\u00f9 rilevanti della <strong>Milano Fashion Week<\/strong>. Nato nel 2002, in oltre vent\u2019anni ha sostenuto e lanciato designer di talento, affermandosi come piattaforma capace di anticipare le tendenze e valorizzare creativit\u00e0, design e ricerca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa13430 elementor-widget elementor-widget-text-editor\" data-id=\"aa13430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Con <strong>oltre 350 brand<\/strong> \u2013 di cui circa la met\u00e0 internazionali \u2013 e centinaia di collezioni presentate ogni anno, WHITE rappresenta un ecosistema dinamico che connette aziende, buyer e operatori del settore provenienti da <strong>oltre 100 Paesi<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef16989 e-flex e-con-boxed e-con e-parent\" data-id=\"ef16989\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7f78fc3 e-con-full e-flex e-con e-child\" data-id=\"7f78fc3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-406ee22 elementor-widget elementor-widget-heading\" data-id=\"406ee22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">02 - The District<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1093c5 e-con-full e-flex e-con e-child\" data-id=\"a1093c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-764881d elementor-widget elementor-widget-text-editor\" data-id=\"764881d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019evento si svolge nel <strong>Tortona Fashion District<\/strong>, cuore pulsante della moda contemporanea milanese, contribuendo stagione dopo stagione a rafforzarne l\u2019attrattivit\u00e0 e il ruolo internazionale.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95c5ef3 elementor-widget elementor-widget-text-editor\" data-id=\"95c5ef3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>WHITE si articola nelle location T27, T54 e T35, spazi essenziali e contemporanei che riflettono l\u2019identit\u00e0 creativa della manifestazione. Pi\u00f9 che una fiera, WHITE offre un\u2019esperienza immersiva in cui estetica e contenuto dialogano, grazie a un percorso espositivo coerente e a un linguaggio visivo distintivo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d74a48 e-flex e-con-boxed e-con e-parent\" data-id=\"4d74a48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1c043e6 e-con-full e-flex e-con e-child\" data-id=\"1c043e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d11044 elementor-widget elementor-widget-heading\" data-id=\"8d11044\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">03 - The Network<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37e2fea e-con-full e-flex e-con e-child\" data-id=\"37e2fea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0785371 elementor-widget elementor-widget-text-editor\" data-id=\"0785371\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Supportato da istituzioni come il <strong>Comune di Milano<\/strong>, <strong>Regione Lombardia<\/strong>, <strong>MAECI<\/strong>, <strong>ICE Agenzia<\/strong> e <strong>Confartigianato Imprese<\/strong>, WHITE si conferma una piattaforma omnichannel e un hub di networking cosmopolita, capace di mettere in relazione brand affermati, designer emergenti e realt\u00e0 innovative.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ef9bcd elementor-widget elementor-widget-text-editor\" data-id=\"7ef9bcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Un punto d\u2019incontro privilegiato per il mercato internazionale, dove scoprire le nuove direzioni del fashion tra sostenibilit\u00e0, sperimentazione e contaminazioni tra arte, design e tecnologia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d94e177 e-con-full e-flex e-con e-parent\" data-id=\"d94e177\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1340c85 e-flex e-con-boxed e-con e-child\" data-id=\"1340c85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-793ffae elementor-widget elementor-widget-heading\" data-id=\"793ffae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Seen At White<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f40db4 elementor-widget elementor-widget-html\" data-id=\"8f40db4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"py-4 overflow-hidden whitespace-nowrap select-none\" aria-hidden=\"true\">\n  <div class=\"marquee-track-2 inline-flex gap-16 text-[11px] font-medium uppercase tracking-mega text-ink\/60\">\n    <span>19-69 \/\/ (D)IVISION \/\/ ACNE STUDIOS \/\/ ADIDAS \/\/ AF VANDERVOST \/\/ AHLUWALIA \/\/ ANCUTA SARCA \/\/ ANN DEMEULEMEESTER \/\/ ANTONIO MARRAS \/\/ BORSALINO \/\/ BOTTER \/\/ CARLOTA BARRERA \/\/ CHET LO \/\/ COMEFORBREAKFAST \/\/ COMPLETED WORKS \/\/ DI LIBORIO \/\/ DURAN LANTINK \/\/ EDWARD CRUTCHLEY \/\/ EFTYCHIA \/\/ FEBEN \/\/ FINAMORE \/\/ FIORUCCI \/\/ FRANCESCO SCOGNAMIGLIO \/\/ GCDS \/\/ GOLDEN GOOSE \/\/ GRAY MATTERS \/\/ GUIDI \/\/ HAN KJ\u00d8BENHAVN \/\/ HELEN KIRKUM \/\/ HENRIK VIBSKOV \/\/ INCOTEX \/\/ JORDAN LUCA \/\/ KIDSUPER \/\/ KITON \/\/ L\u00c6RKE ANDERSEN \/\/ LABRUM \/\/ MAISON MARTIN MARGIELA \/\/ MALO \/\/ MARCO RAMBALDI \/\/ MASSIMO ALBA \/\/ MAXIMILIAN DEVIS \/\/ MOTH AND RABBIT \/\/ MOTHER \/\/ MOUSSY VINTAGE \/\/ MUL_OLGA \/\/ NANA-NANA \/\/ PALMER\/HARDING \/\/ PATAGONIA \/\/ PAULA CADEMARTORI \/\/ PHOTOGENICS&CO \/\/ RE\/DONE \/\/ REIKE NEN \/\/ ROBYN LYNCH \/\/ ROKER \/\/ SAUL NASH \/\/ SHI.RT \/\/ SHUSHU\/TONG \/\/ SOPHIE D'HOORE \/\/ STEFANO MORTARI \/\/ SWAROVSKI \/\/ SS DALEY \/\/ SWEET LIME JUICE \/\/ TAAK \/\/ TAGLIATORE \/\/ THOMAS NEUMAN \/\/ TOGA PULLA \/\/ TWOBC \/\/ UMA WANG \/\/ VAVA EYEWEAR \/\/ VIVIENNE WESTWOOD \/\/ YOHANIX \/\/ YUHAN WANG \/\/&nbsp;<\/span>\n      <span aria-hidden=\"true\">19-69 \/\/ (D)IVISION \/\/ ACNE STUDIOS \/\/ ADIDAS \/\/ AF VANDERVOST \/\/ AHLUWALIA \/\/ ANCUTA SARCA \/\/ ANN DEMEULEMEESTER \/\/ ANTONIO MARRAS \/\/ BORSALINO \/\/ BOTTER \/\/ CARLOTA BARRERA \/\/ CHET LO \/\/ COMEFORBREAKFAST \/\/ COMPLETED WORKS \/\/ DI LIBORIO \/\/ DURAN LANTINK \/\/ EDWARD CRUTCHLEY \/\/ EFTYCHIA \/\/ FEBEN \/\/ FINAMORE \/\/ FIORUCCI \/\/ FRANCESCO SCOGNAMIGLIO \/\/ GCDS \/\/ GOLDEN GOOSE \/\/ GRAY MATTERS \/\/ GUIDI \/\/ HAN KJ\u00d8BENHAVN \/\/ HELEN KIRKUM \/\/ HENRIK VIBSKOV \/\/ INCOTEX \/\/ JORDAN LUCA \/\/ KIDSUPER \/\/ KITON \/\/ L\u00c6RKE ANDERSEN \/\/ LABRUM \/\/ MAISON MARTIN MARGIELA \/\/ MALO \/\/ MARCO RAMBALDI \/\/ MASSIMO ALBA \/\/ MAXIMILIAN DEVIS \/\/ MOTH AND RABBIT \/\/ MOTHER \/\/ MOUSSY VINTAGE \/\/ MUL_OLGA \/\/ NANA-NANA \/\/ PALMER\/HARDING \/\/ PATAGONIA \/\/ PAULA CADEMARTORI \/\/ PHOTOGENICS&CO \/\/ RE\/DONE \/\/ REIKE NEN \/\/ ROBYN LYNCH \/\/ ROKER \/\/ SAUL NASH \/\/ SHI.RT \/\/ SHUSHU\/TONG \/\/ SOPHIE D'HOORE \/\/ STEFANO MORTARI \/\/ SWAROVSKI \/\/ SS DALEY \/\/ SWEET LIME JUICE \/\/ TAAK \/\/ TAGLIATORE \/\/ THOMAS NEUMAN \/\/ TOGA PULLA \/\/ TWOBC \/\/ UMA WANG \/\/ VAVA EYEWEAR \/\/ VIVIENNE WESTWOOD \/\/ YOHANIX \/\/ YUHAN WANG \/\/&nbsp;<\/span>\n  <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9639f43 e-flex e-con-boxed e-con e-parent\" data-id=\"9639f43\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-248bc63 e-con-full e-flex e-con e-child\" data-id=\"248bc63\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;background_motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;background_motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6933978 e-con-full e-flex e-con e-child\" data-id=\"6933978\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a73bda elementor-widget elementor-widget-heading\" data-id=\"1a73bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Prossima Edizione<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d378ed elementor-widget elementor-widget-text-editor\" data-id=\"6d378ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tScopri tutte le novit\u00e0 della prossima edizione\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23450b4 elementor-widget elementor-widget-text-editor\" data-id=\"23450b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"line-cta text-[12px] font-semibold uppercase tracking-widest2\" style=\"color: #111;\" href=\"\/it\/news\/\">Scopri <\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About white &#8211; Tortona Fashion District, Milano WHITE AL CENTRO DELLA MILANO FASHION WEEK 01 &#8211; The Hall WHITE \u00e8 una vetrina internazionale di riferimento per il pr\u00eat-\u00e0-porter contemporaneo, tra gli eventi pi\u00f9 rilevanti della Milano Fashion Week. Nato nel 2002, in oltre vent\u2019anni ha sostenuto e lanciato designer di talento, affermandosi come piattaforma capace [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-8","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WHITE Milano | Moda Contemporanea alla Milano Fashion Week<\/title>\n<meta name=\"description\" content=\"Scopri WHITE Milano, il salone internazionale della moda contemporanea alla Milano Fashion Week, con oltre 350 brand da pi\u00f9 di 100 Paesi\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.whiteshow.com\/it\/about\/\" \/>\n<meta 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