MAGAZINE February 22nd, 2021

GLASSING Interview

 

As we've changed, the brand has grown accordingly. "We started in Ibiza, in the summer of 2008, in a small store at the port where with the help of vending machines that we had patented, we managed to have a brilliant distribution on the island." Glassing began as a summer adventure. In few years, it has become a hard point of reference for fans of trendy eyewear. Not only Italians, indeed. 70% of the brand's sales take place abroad.  

How does Glassing's eyewear stand out? 

"Between prescription eyewear and sunglasses, we have more than ten different collections, always on the cutting edge of modeling. Certainly, Glassing is a brand that is attentive to trends in the eyewear world, both in shapes and colors. 

This year, what are the trends?

"This year, for example, there is a return to vintage, and we are presenting fuller, more textural colors. If the trend of transparencies is over, we are instead revisiting tortoiseshell, yellow, cream, and mustard." 

Where do you produce? With what materials?

"In Veneto, both for production and finishing. As far as materials are concerned, there is a return to acetate, and we rely on Mazzucchelli, one of the world leaders in the sector."

What is your iconic model? Is there any new model you are presenting at White these days that you are incredibly proud of?

"Our iconic product is the GP1 faceplate, copied on stands all over the world. While among the novelties, the Channel 2 model from the TV collection stands out and is the ultimate expression of the new rectangular trend."

Do you have a post-pandemic project?

 

"To expand our network of flagships abroad, especially in Asia."

 

OTHER ARTICLES

NANNI Interview
Discover more →

  Despite its 45 years of history Nanni is a company that has remained faithful to the aesthetic and the guidelines of the beginning: to always look ahead. Famous for metal processing, the brand boasts a handmade pr...

See more →
GOOSE TECH Interview
Discover more →

  GOOSETECH blends the excellence of Italian craftsmanship with the innovation of  the materials in a playful design. The result, launched  on the market a little more than a year ago,  is  an inimitable d...

See more →
MONTEREGGI POINT Interview
Discover more →

  The core values of the Montereggi Point brand are innovation, recognizability, positivity, and trust. It was born in 1994 as a sportswear brand dedicated to young people. Today it is led by Francesca Orfatti and a...

See more →
FOCUS ON: MUL OLGA, creator of a new aesthetic: personal and kind to the environment
Discover more →

When we talk about style, today more than ever, we cannot ignore sustainability: a word abused in the fashion industry and exploited by too many. But amidst new rules at international level and the re-establishment of ...

See more →
The inclusive fashion of Casa Preti
Discover more →

The new generation of fashion is strengthened by increasingly innovative projects in terms of design and content. With a special eye towards a no-gender audience, innovative cuts and research of valuable fabrics. Casa Preti is a reality born from ...

See more →
CHIARA BERTANI Interview
Discover more →

  Chiara Bertani, a Venetian company specialized in knitwear, chooses only raw materials from selected Italian companies, offering excellent value for money.  ...

See more →
IBRIGU Interview
Discover more →

  When and how was Ibrigu born? What is the philosophy behind the brand? Ibrigu was born in 2014 as a family project to enhance the ...

See more →