MAGAZINE March 24th, 2022

A conversation with: THOMAS FLEIM, CEO & FOUNDER THOMAS NEUMAN

A new generation of footwear companies is entering the market with the aim of meeting the requests of an increasingly fast-paced and demanding clientele. These are young companies, used to face changes, which find space within the newly created Cube section of White.

Among them, Thomas Neuman, which as Thomas Fleim, Ceo and founder, explained, "was born in 2018 from the experience gained from many years in the sales of luxury brands. The brand is designed for a female audience that complete their look starting from accessories. These are strong and independent women, aware of their own charm, who have an international vision of fashion".

A contemporary femininity that doesn't accept to be pigeonholed and that goes from vertiginous heels to flat styles in a blink of an eye. "After two years or so of pandemic, we thought it was strategic to participate at White with the goal of meeting our customers and new buyers," Fleim continued, "At this stage, our goal is to reinforce our brand identity, be known through our product, which stands out as much for its exquisite craftsmanship, all Made in Italy and made in the Riviera del Brenta district, as for its sophisticated style. Coming at White allows us to increase our brand awareness as an independent brand with a contemporary vision, our goal is to bring the consumer to buy better, even less if necessary, looking at sustainability, but choosing products that are truly unique and special, like the woman who will wear them".

With a distribution that touches East and West, Thomas Neuman is getting ready to grow in different Countries, thanks to the storytelling given by the product, which combines couture manufacturing with an urban style. "Today we are in Hong Kong, in Northern Europe, where we are growing well, and in the Middle East. In particular, we are really happy with the Gulf area thanks to Dubai and Qatar," concluded the CEO.

 

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