Chiara Bindoni founded the footwear brand 21.23 in 2018. Her shoes are an ode to Made in Italy craftsmanship and contemporary style; Just as the designer explains in the following interview. 

What is fashion for you?

It is feeling yourself. Feeling free to express your personality through accessories, clothes that represent who you are.

When and why did you start your brand?

I founded my brand in 2018 out of passion and to pay homage to a person who is now gone and who dedicated her life to the world of footwear: when I was little, she gave me the basis to start this path.

Where do you take inspiration from when you create?

I create by taking inspiration from anything that gives me instant emotions.

How would you describe the collection you will present at White Show Milano?

A dip in colors. I like to play with combinations of colors and animal prints. I believe that daring is a fundamental part of my creative process.

Future projects?

I want to create a space to insert my products and let people who enter them immerse themselves in my world.